Edinburgh Fringe 2022 | SEEN Presents | TikTok

Best way to spend an August? A month in Edinburgh, delivering the award winning ‘find more funny’ campaign for TikTok.

• We delivered 5 different activations across the city centre, to help the brand promote its new campaign

• Amongst them; a live studio - where the finest acts from the festival could live stream snippets of their performance onto the platform & a double decker coffee stand beside the Scottish national gallery 

• I conceptualised and managed the build of the The LED ‘Totem’, which ran consecutively for 30 days whilst the festival was on. Highlight: determining how best to build a 7M tall LED tower on the uneven and  extremely busy Royal mile.